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Hello. My Name Is Donald Wilkin.

Welcome to my portfolio!

A digital marketing and social media professional with over five years of experience, I specialize in building campaigns that spark engagement and drive measurable growth. With a strong foundation in Digital Marketing and Business Administration, I currently lead strategy and execution for JBM Hospitality, managing marketing initiatives across eight brand websites. Through strategic SEO, I help secure top search rankings and keep our properties competitive online. With expertise in WordPress, Adobe Creative Suite, and digital analytics, I pair creative execution with performance optimization to strengthen brand positioning and deliver a cohesive customer experience across channels.

My Expertise

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Email Marketing

I use Email Marketing to connect with target audiences and drive real results across the hospitality, events, and golf industries.

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Print Marketing

I design and produce menus, event materials, and promotional graphics that bring our restaurants and signature events to life.

Social Media Marketing

I implement platform-specific creativity, trend-driven content, and strategic storytelling to drive engagement and business growth.

Website Development

My website development experience spans the creation of over 45 custom websites from concept to launch, demonstrating exceptional efficiency with development timelines as brief as 1-3 days without sacrificing quality or functionality.

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Social Media Listening

In my previous role at The Market Social, I sent out monthly analytics to each of our clients to keep them updated with how their company was performing on each of the major platforms. 

Logo Design

Throughout my career, I've developed a specialized approach to logo design that creates powerful brand differentiation in competitive markets.

Recommendations

Amanie Abdelhady

CEO of Synaptic Inc.

"Donald is definitely in the upper echelon of social media teams that I’ve worked with! His follow through and commitment to excellence in his craft is unmatched. He always is prepared with multiple recommendations and options when we have meetings, is super flexible, and also super patient with his clients. He constantly goes out of his way to make the experience with him special and mission accomplished because we couldn’t be happier."

  • LinkedIn Learning Social Media Marketing Fundamentals

  • LinkedIn Learning Content Marketing Fundamentals

  • LinkedIn Learning Digital Marketing Fundamentals

  • LinkedIn Learning Marketing For Instagram

  • LinkedIn Learning Marketing on Facebook

Certifications

  • HubSpot Social Media Marketing

  • HubSpot Email Marketing

  • Certified in Google Analytics

  • Certified in Microsoft Excel

Why is this guy fishing?

Find out why the man fishing for a "W" symbolizes who I am as a professional.

Copyright 2025 Donald Wilkin. All Rights Reserved.

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